The Embroidery Folk Art Series portrays the vibrant, colorful life of Hoi An—a place where I have lived since 2014. Those were one fo the most beautiful years of my life, as I began a dream career: becoming an embroidery artist and moving to a place with blue skies, golden sunshine, stunning ancient houses, and warm-hearted people who still preserve traditional customs. Every day brought new joy and discovery. I captured this happiness in a series of folk-style, vibrant, colorful embroidered works, including “Hoi An Story”, “Village Festival”... that I began in 2015, and by 2017, I had completed the final stitches.

The theme of the pieces connects two elements: one is the traditional folk motifs often found in ancient embroidery, such as “Returning in Glory,” “Boat Wedding,” lotuses, and the allegorical Phoenix and Dragon, symbols of success and happiness. The other element features scenes I encountered daily in Hoi An’s old town—wooden houses adorned with colorful lanterns, playful children, or a street performer near the temple gate. I also included many flowers and trees, sometimes quite large, because I love nature. Compared to Hanoi, where I was born, people here live closer to and more in harmony with nature, making life more balanced and beautiful.

To master the technique of embroidering human figures in folk style, as I did for most of this piece, I sought out a village near Hanoi called Tu Van. I had fallen in love with a folk embroidery work I saw nearly 30 years ago—it was full of life and intricate details. Fortunately, the owner of the piece remembered the name of the original embroiderer and the village. When I visited Ha Tay, I learned that Tu Van was one of three villages—Quat Dong, Tu Van, and Dong Cuu—once renowned for embroidery. Now, however, most people in Tu Van had abandoned the craft, with only the elderly still remembering the stitches. The embroiderer from 30 years ago, now an elderly man, was surprised and delighted that a young person sought him out to learn about embroidery. His eyesight had weakened, and the old embroidery patterns on tracing paper had turned yellow in the attic. But he happily described the techniques, especially how to embroider faces to give a sense of space and soul. I returned home to experiment on my own and eventually figured it out.

Embroidery Folk Art Series

2015-2017

Hoi An Story - 2015

Hand embroidery artwork

Vintage cotton thread on hemp. 300x40cm. 60x40cm.

Embroidery Folk Art Series

2015-2017 (continued)

As someone who loves folk art, I believe it holds an incredibly strong spirit of vitality and optimism. Despite generations of war, colonization, bombing, and poverty, the expressions in folk art are always filled with joy and hope, sometimes even humor. That’s why I often finish embroidering a face with a smile. The faces in my work don’t always strictly follow the old artisan’s instructions; sometimes they appear more modern, or perhaps I’m trying to depict someone from my own life.

For the material, I was drawn to the hand-woven linen fabric of the Hmong people and wanted to find a way to incorporate traditional embroidery onto its rough surface. I came up with the idea of appliqué. The characters and main compositions were embroidered first, then cut out and appliquéd onto the fabric, creating a lovely textured effect. This method also allowed me to enjoy a more spontaneous approach to composing the scene. Traditional embroidery follows a predetermined pattern traced onto the fabric, whereas with appliqué, I could freely move the embroidered figures around, imagining a lively street or a bustling festival with people interacting. It’s as if they were about to meet or chat. Ultimately, I wanted to use the quiet, time-consuming medium of embroidery to express dynamic scenes and rich emotions.

Finally, I must mention Thu and Hanh, two embroidery assistants from Hoi An, who came to my studio and helped me finish this piece. They learned embroidery quickly and helped prepare the background for the larger embroidered sections. Sometimes, they chose the background colors themselves—often bright, bold hues I would rarely dare to use. This gave the piece an even stronger sense of “folk” spontaneity.

I was immensely happy throughout the process of conceptualizing, composing, and embroidering this work. I hope you can feel that happiness too.

Village Festival - 2019

Hand embroidery artwork

Vintage cotton thread on hemp. 35 x 195 cm

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